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A big day

- don´t forget your backpack
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First day at School

- hand in hand with mum or dad
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Not the youngest anymore

- in fact quite big
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Young - almost an adult

- get the latest trends!
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Finally a student

- new opportunities for knowledge
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Work and travel

- a new day full of opportunities
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Our History

The very first backpack

”It was in blue with two zippers and a cover lid”, says Jan Olav Beckmann. He talks about his very first backpack. He was 7 years old, and son of founder Olav Beckmann.

Read our history